Razor Market Sales Predicted to Shoot-Up in Coming Years

With the increasing focus of people toward personal grooming, the sales of grooming devices such as razors are expected to soar in the coming years. Moreover, due to the increasing influence of western culture, men are becoming more conscious about their looks and appearance, especially with regards to beard and hairstyle, with each passing day. In addition to this, the increasing disposable income of people is pushing up the footfall at male-special spas and salons.

Because of the increasing number of customers at male-special spas and salons, the sales of razors are rising rapidly across the globe. As per the findings of the Procter & Gamble Company (P&G), 39% of the males in the age bracket of 25—34 years and 43% in the age bracket of 18—24 prefer the clean-shaven look. Thus, the growing consciousness of the men belonging to the lower age brackets toward looks is boosting the worldwide sales of razors.

Additionally, the rising popularity of western lifestyle, the increasing number of working women in many countries, and the growing consciousness among women about looks and beauty will further boost the usage of razors by women in the future years. However, despite these factors, the higher growth in the market will be demonstrated by the men category in the years to come, as per the estimates of P&S Intelligence, a market research company based in India.

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Across the globe, the Asia-Pacific (APAC) razor market was found to be very prosperous in the years gone by and this trend is also likely to continue in the forthcoming years, primarily because of the growing population in the regional countries. Furthermore, the rising disposable income of the people and the large-scale urbanization being carried out in the APAC nations will augment the sales of razors in this region in the upcoming years.

Therefore, it can be said without any doubt that the demand for razors will rise tremendously all around the world in the upcoming years, mainly due to the increasing consciousness of both men and women toward looks and physical appearance.